New Race 4.18

New Race was created in 2013, fruit of a family business founded by a cycling lover, despite having a short history, it has extensive experience in wheel assembly and distribution of world-renowned brands.

After years of problems with hubs of other brands, the founder of the New Race decides to create a reliable and lightweight product. The first product of New Race was created out of necessity, and unreliability of other brands used by the founder of the New Race.

The New Race hub, the first component created, assured from the outset the initial success of the brand, a light product and at the same reliable, tested extensively by professional athletes in order to ensure their performance under the harshest conditions that the final consumer may present.

Its reliability, low weight and quality were quickly recognized by consumers, its success secured the growth of New Race.